HEAD OF THE RACING PACK!ATL Automotive Appoint BMW MINI Head of Business
Jamaican automotive company, ATL Autobahn has announced the appointment of Matthew Stevenson to the position of BMW and MINI Head of Business.
Stevenson joins the ATL Automotive team with a wealth of experience spanning over six years in the industry, where he most recently served as Brand Manager for Jaguar Land Rover at Stewart’s Auto Sales Limited. He will be based from the company’s temporary Orchard Road location while the state-of-the-art BMW and MINI facilities are created in Kingston and Montego Bay.
Chief Executive Officer of ATL Automotive Adam Stewart commented, ”Aside from a brief spell away, Matthew has spent several years in and around our group companies starting with Sandals Resorts International then cutting his automotive teeth at ATL Automotive. Individuals like Matthew are the future of the automotive industry in Jamaica; young, expert, hungry and dedicated to providing exemplary customer service – that’s what potential BMW and MINI owners demand and that’s what we provide. But there’s more to it than that. Our customers not only want great customer service, they want expert counsel based around their needs and desires which isn’t as common as one would think. “Taff” comes from a big automotive family so joins us with tremendous heritage in the industry. As many will know, His father Brian was hugely influential in making ATL Automotive the company it is today so it obviously runs in the family!”
Matt Cripps, Group General Manager of ATL Automotive said “We’re delighted to welcome Matthew back into the fold. He brings great energy, creative thinking and the insatiable love of cars that we look for in all of our team members.”
Stevenson commented, “It is a tremendous honour not just to return “home” to the ATL Group but to be given the responsibility of iconic brands such as BMW and MINI too. BMW is a hugely revered brand in Jamaica and rightly so, it’s been a top choice for car aficionados for decades and now boasts a diverse model line-up that offers something that will get everyone’s pulse racing. As it relates to MINI, we’ve got exciting plans for this marvelous brand in Jamaica; few people realise that MINI is one of the top five premium brands in the world and has some exciting launches coming this year. We expect it to really take off here.”
Mr. Stevenson holds a Bachelor’s degree in Organisational Psychology & Human Resource Management as well as a Master of Business in Enterprise Management from the University of Cape Town, South Africa.