Category: Region

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THE LEGEND COMETH

- ATL Set to Build Kingston City Centre Showroom - Announces new operating company, ATL Motorsports - Open for Pre-Orders on First Units
porsche-sml

With pulses already racing following news announcing that legendary automotive brand Porsche would be arriving this year, ATL Automotive has revealed that work is set to begin to create a stunning city centre showroom in the heart of the capital’s financial district.

Operating under a specially-created division, ATL Motorsports, Porsche Jamaica will open with a state-of-the-art city centre showroom on Knutsford Boulevard in New Kingston; the first of its kind in the Caribbean. Slated to open in February, the facility is set to become one of the brand’s flagship Caribbean dealerships and is now taking pre-orders on the first official Porsche units to arrive in Jamaica.

Adam Stewart Chief Executive Officer of ATL Automotive, parent company of ATL Motorsports commented, “This is an iconic brand and so we’ve cut no corners as we prepare to introduce Porsche to Jamaica. They say ‘The best things come to those who wait’ and it’s so appropriate for our [...]

READY TO SERVE!

Enterprise, Alamo, National Jamaica Appoint Pike to Top Job
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Following the recent announcement that ATL Automotive will operate as the sole franchisee for the Enterprise Rent-A-Car, National Car Rental and Alamo Rent-A-Car brands in Jamaica, the company has proudly announced the appointment of Mark Pike to the position of General Manager and Head of Business for the newly-formed company.

From November, ATL Automotive will operate all three brands in Jamaica, a groundbreaking agreement that brings all three Enterprise Holdings brands to facilities in locations across the country for the first time ever. Pike heads the new team having joined from affiliate company Sandals Resorts International (SRI) where he developed skills in the Hospitality and Tourism Industry, spanning diverse experiences in hotel management, community tourism and corporate hospitality management.

A third generation tourism practitioner with over 15 years’ experience, Pike spent seven years at SRI under the leadership of CEO, Adam Stewart and Wayne Cummings, Director of Business Processes, with responsibility for implementing and managing [...]

ATL shifts into new Enterprise

ATL Automotive signs franchise deal with America’s leading car rental company

America’s largest car rental company, Enterprise Holdings, on Monday announced a franchise deal with ATL Automotive under which the Jamaican firm will supply rental vehicles from three of Enterprise’s brands on the Caribbean island.

“Jamaica is an important market for our customers. These new locations enable us to serve both our leisure and corporate customers at one of the top tourist destinations in the Caribbean,” a news release quoted Peter A Smith, vice-president of global franchising at Enterprise Holdings.

The three brands that ATL Automotive — an affiliate of the family-operated Sandals Resorts International Group, which includes tour company Island Routes — will begin representing later this year are Enterprise Rent-A-Car, National Car Rental, and Alamo Rent-A-Car.

Enterprise said that locating all three brands in one facility will offer customers easy access to a wide range of rental options.

“We’ll be opening with four locations with representation in both Montego Bay and Kingston,” ATL Automotive [...]

Enterprise Holdings Partnering With ATL Automotive/Sandals in Jamaica

Partnership Brings All Three Rental Brands to New Market

Enterprise Holdings today announced that Jamaica’s leading automotive company, ATL Automotive – an affiliate of the family-operated Sandals Resorts International (SRI) Group – will serve as the franchisee for its Enterprise Rent-A-Car, National Car Rental and Alamo Rent A Car brands in Jamaica.

The agreement will bring all three Enterprise Holdings brands to tri-branded facilities throughout the island starting in late 2016. Locating all three brands in one facility will offer customers easy access to a wide range of rental options.

“Jamaica is an important market for our customers. These new locations enable us to serve both our leisure and corporate customers at one of the top tourist destinations in the Caribbean,” said Peter A. Smith, vice president of global franchising at Enterprise Holdings, the largest car rental company in the world.

“Culturally and operationally, ATL Automotive is a great match for us, given their strong growth profile, focus on customer service and [...]

Audi Q2

Audi Q2

  • Compact SUV has emotional, powerful design and high level of functionality
  • Infotainment and assistance systems from the full-size class
  • Engines from 85 kW (116 hp) to 140 kW (190 hp), quattro drive
Audi is revealing the new Audi Q2* at the Geneva International Motor Show. The compact SUV is an urban-type vehicle for everyday driving and recreation, uniting a progressive design with a high level of functionality. Connectivity, infotainment and assistance systems are on level of full-size class.

“In the Audi Q2 we have developed a distinctively geometric form language with model-specific design characteristics. The car exhibits an independent character within the Q family,” says Audi Head of Design Marc Lichte.

Rugged look
The result: a powerful SUV that shows a lot of vertices and edges. At the front, a strong image [...]

ATL AUTOMOTIVE TO BE NAMED JAMAICA AND CARIBBEAN’S REGIONAL MASTER DEALER FOR BMW & MINI

Jamaican Automotive Co. Fends off Global Companies for the ‘Ultimate Appointment’

Automotive company ATL Automotive are set to sign an agreement this week after being named Regional Master Dealers for BMW and MINI in Jamaica and eight countries throughout the Caribbean.

The regional appointment, a first ever for a Jamaican automotive company, followed a nine-month tender process that saw ATL Automotive overcome international bids from across Europe and the Americas.

On 3rd March 2016, ATL Automotive will take direct control of the sales and aftersales of BMW and MINI in Jamaica and will play a regional management role in an additional eight other countries: Trinidad and Tobago, the Bahamas, Cayman, Curacao, Barbados, Aruba, Saint Lucia and Suriname starting from 1st April.

Adam Stewart, Chief Executive Officer and Deputy Chairman commented, “This a tremendous moment for ATL Automotive and perfectly caps a year of long-term strategic planning that saw us make bold decisions, with our customers at the centre, on where we saw the future of the automotive [...]

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